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@ozonbankbusiness: statistics and cleanliness index

Ozon Банк для бизнеса

Номер регистрации заявления в Роскомнадзор: №8174695395

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Grade A+ metrics look normal cleanliness index
data from 2026-10-16
Subscribers
13,623
Median views
3,036
ERR
22.3%
Posts sampled
40
Niche Business & startups
Post language Russian
Channel age 1 year

Data from 2026-10-16 — fresh.

Assessment summary

Official channel of Ozon Bank for business: checklist cards, case studies of entrepreneurs, and explanations of new laws for individual entrepreneurs, LLCs, and marketplace sellers. The feed is read unevenly — views jump severalfold: giveaways and contests collect 20-30 times more than the median, while regular analyses stay around 3 thousand.

By the share of subscribers who see a post, the channel is at the level of similar catalog channels (ERR 22.3% vs. the median 24%), while reactions are half as high — 0.59% vs. 1.27%. Over two months, the base grew from 10.7 to 13.6 thousand subscribers, median views pulled up from 2334 to 3036, and there are almost no third-party placements in the feed — 5% of posts and not a single repost.

About the channel

Ozon Bank's channel for business is about an entrepreneur's money and routine: current account, taxes, marketplaces, purchases. They write in Russian for individual entrepreneurs, LLCs, and sellers, and have been running it for 14 months, mainly with checklist cards and case studies.

In the catalog, @ozonmarketplace, @mp_week, and @marketplace_biz are close in topic. This channel has fewer subscribers than @ozonmarketplace, but a larger share of its audience sees a post — ERR 22.3% vs. 19.7%. It is also smaller than @mp_week, but the share of those reading a post is higher: 6.3% for @mp_week. It is comparable in size to @marketplace_biz, but the share of readers is higher — 14.7%.

What it publishes:

  • Checklists for individual entrepreneurs and LLCs: how to check a counterparty before prepayment, transfer money to a personal account.
  • Law breakdowns: what Federal Law No. 289-FZ on the platform economy changes, mandatory electronic document management, online trading rules.
  • Subscriber cases: purchasing the first batch, leasing equipment, monitoring employee expenses.
  • Ozon services: Ozon Pay and Ozon Delivery for your own website, current account tariffs, giveaways.

Posts are published on weekdays, 85% — during the day, Moscow time, and the feed is silent on weekends. There are no forwards from other channels, advertising posts in the sample are about 5%, and by subscribers the channel is in the middle of the “Economics and Finance” niche. A calm business feed of short cards and breakdowns, with no third-party content.

By subscribers, it ranks #25 of 80 channels in the Business & startups niche of the catalog.

What to pay attention to

Channel is verified by Telegram

The channel has an official Telegram verification badge. It does not affect the cleanliness index.

What grade A+ means

The metrics agree with each other: views and reactions are distributed as usual, and almost no signals lower the index.

Compared with similar channels

Compared with 59 Business & startups catalog channels whose metrics look normal. They are a similar size: 5,043 to 35,610 subscribers.

ERR (reach) higher than 45 of 59
@ozonbankbusiness 22.3%
similar channels median 9.9%
Reactions per 100 views lower than 34 of 57
@ozonbankbusiness 0.59
similar channels median 0.79

This is not a niche norm: only catalog channels are included. A high ERR is not always a plus: if the other metrics do not support it, the index goes down.

Dynamics and anomalies

Views by post

The latest 40 posts with views, from Jul 13 to Oct 15. The dashed line is the median (3,036).

045K90KJul 13: 3,208 viewsJul 14: 2,472 viewsJul 16: 2,528 viewsJul 16: 4,286 viewsJul 16: 3,678 viewsJul 16: 2,851 viewsJul 21: 4,463 viewsJul 24: 3,345 viewsJul 27: 3,652 viewsJul 30: 3,169 viewsAug 4: 2,993 viewsAug 7: 3,646 viewsAug 12: 89,821 viewsAug 13: 2,878 viewsAug 14: 3,003 viewsAug 18: 2,993 viewsAug 19: 3,181 viewsAug 25: 2,926 viewsAug 25: 2,181 viewsAug 27: 3,550 viewsAug 31: 3,108 viewsSep 4: 3,102 viewsSep 8: 2,891 viewsSep 10: 64,326 viewsSep 11: 2,996 viewsSep 15: 2,372 viewsSep 17: 3,033 viewsSep 21: 3,065 viewsSep 23: 48,525 viewsSep 23: 57,428 viewsSep 25: 4,727 viewsOct 1: 2,858 viewsOct 1: 3,040 viewsOct 2: 3,855 viewsOct 6: 2,915 viewsOct 8: 2,848 viewsOct 13: 1,925 viewsOct 15: 1,496 viewsOct 15: 1,445 viewsOct 15: 1,443 views Jul 13Oct 15
  • post views
  • 3 posts newer than one day and still gaining views
  • median 3,036

Maximum: 89,821 views. Data as of Oct 16.

No deviations in views. Views are only part of the metrics, so look at the whole index.

Cleanliness-index history

3 checks for this channel.

050100Jun 27: index 84, grade AJun 27Aug 15: index 95, grade A+Aug 15Oct 16: index 98, grade A+Oct 16

Advertising outlook

Advertising placement: reasonable.

About 1,527–3,052 people will see your post in the first 48 hours.

Reach of advertising posts

Too few advertising posts to compare: 2.

Buy advertising

Telegram ads are sold on these marketplaces — they have channel catalogs, prices, and checkout.

We don't sell ads. This channel may not be listed there.

Where to buy advertising

Affiliate links: we get a commission. It never affects the channel's score.

Questions about @ozonbankbusiness

Is the channel clean? What did the check show?

The cleanliness index on the page is 98 out of 100, grade A+, level “metrics are normal.” The only finding is that the channel has an official Telegram verification badge; it does not affect the index.

What is the reach of this channel's posts?

The median views are 3036 with 13.6 thousand subscribers, ERR about 22.3%. This is close to similar catalog channels, where the median ERR is 24%.

Is it worth advertising here?

Placement is marked as justified. Advertising posts in the sample are about 5%, there are no reposts from other channels, but comments are closed, and reactions are lower than in almost all similar catalog channels.

How the assessment was produced

Data source
Public Telegram data: posts, views, reactions, and channel metadata.
Date or snapshot
2026-10-16
Sample
The latest 40 public posts available at check time.
Calculation method
TG Inspector calculates metrics from the saved snapshot and combines independent signals into a deterministic 0–100 cleanliness index.
Factual result
The @ozonbankbusiness assessment dated 2026-10-16 uses 40 recent public posts. At that snapshot the channel had 13,623 subscribers, median post views were 3,036, ERR was 22.3%, and the cleanliness index was 98/100.
Limitations
This is a probabilistic assessment based on public data: it describes metrics, not the owner's actions, and is not a real-time measurement.

Full methodology and interpretation rules

This automated assessment is probabilistic: it describes the channel's public metrics, not its owner's actions. The index and grade are calculated from public data and are not changed on request. Channel owners can request removal of the page — t.me/TGinspector_ru.