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@mom_Styleeee: statistics and cleanliness index

Mom in Style 👛

Комьюнити о моде и красоте 💖 💸 Реклама: @TerViki 📩 Админ: @PavelRus14

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Grade D some metrics deviate cleanliness index
data from 2026-10-21
Subscribers
6,353
Median views
2,546
ERR
40.1%
Posts sampled
40
Niche Fashion
Post language Russian
Channel age 1 year

Data from 2026-10-21 — 17 days old.

Assessment summary

Russian-language fashion and beauty channel: short photo roundups of clothing, accessories and cosmetics with links to Wildberries and Ozon. Before the pause it published an average of 4.1 posts per day, but the last post was 31 days ago, and between checks subscribers went from 40,046 to 6,353 — an 84% drop.

At the same time, ERR 40.1% is above the median of similar catalog channels (26.7%), meaning a large share of remaining subscribers sees a post. But the channel is idle, and the current reach of a new placement cannot be estimated: the placement is marked as disputed precisely because of the month-long pause.

About the channel

Russian-language fashion and beauty channel for women: it publishes photo roundups of clothing, accessories and cosmetics, often with links to Wildberries and Ozon. The channel is 14 months old; almost all posts are photos, video is rare.

In the catalog, @littlemodnitsa, @aliexpressvstyle and @nahodkinwaldberries are nearby. Compared with @littlemodnitsa, the channel is larger and has a larger share of subscribers who see a post; compared with @aliexpressvstyle, it has fewer subscribers but a larger share; compared with @nahodkinwaldberries, it is larger and has a noticeably larger share.

What it publishes:

  • Clothing roundups from marketplaces: dresses, suits, trousers, blouses and swimsuits with links to Wildberries and Ozon.
  • Reviews of individual items: a lace top, a pleated skirt, home slippers — with price and link.
  • Beauty and fragrances: perfume mist, mineral powder, home diffusers.
  • Accessories and outfit details: bags, jewelry and ready-made sets.

Posts come out around the clock, with a slight bias toward weekdays; there are no forwards from other channels in the sample. By subscriber count, the channel is in the middle of the “Celebrities and lifestyle” niche. Some posts have an “Ad” label. These are short product roundups with photos and links, without long texts or reposts.

By subscribers, it ranks #13 of 26 channels in the Fashion niche of the catalog.

What to pay attention to

Sharp subscriber outflow: −84% since the previous check

Between checks, the channel lost a noticeable share of subscribers. Subscriber counts usually change more smoothly.

What grade D means

The index is clearly lowered: one or more metrics fall outside usual values. The “How the assessment was produced” section shows which ones.

Channel content

📣 Heavy advertising load

The feed consists almost entirely of product roundups with links to marketplaces; some posts have an “Ad” label and ERID.

Compared with similar channels

Compared with 6 Fashion catalog channels whose metrics look normal. They are a similar size: 2,337 to 7,193 subscribers.

ERR (reach) lower than 4 of 6
@mom_Styleeee 40.1%
similar channels median 60.5%
Reactions per 100 views higher than 6 of 6
@mom_Styleeee 3.54
similar channels median 0.37

This is not a niche norm: only catalog channels are included. A high ERR is not always a plus: if the other metrics do not support it, the index goes down.

Dynamics and anomalies

Scroll horizontally to see the full charts.

Views by post

The latest 40 posts with views, from Sep 10 to Sep 19. The dashed line is the median (2,546).

03.3K6.6KSep 10: 5,441 viewsSep 10: 4,055 viewsSep 10: 3,447 viewsSep 10: 5,396 viewsSep 11: 5,460 viewsSep 11: 4,419 viewsSep 11: 6,429 viewsSep 11: 5,243 viewsSep 12: 5,484 viewsSep 12: 5,976 viewsSep 12: 5,922 viewsSep 12: 4,722 viewsSep 13: 5,355 viewsSep 13: 4,274 viewsSep 13: 5,324 viewsSep 13: 4,790 viewsSep 14: 3,976 viewsSep 14: 3,624 viewsSep 14: 6,555 viewsSep 14: 2,073 viewsSep 15: 2,069 viewsSep 15: 2,058 viewsSep 15: 2,067 viewsSep 15: 2,146 viewsSep 16: 1,507 viewsSep 16: 2,154 viewsSep 16: 2,195 viewsSep 16: 2,134 viewsSep 17: 1,709 viewsSep 17: 2,580 viewsSep 17: 2,327 viewsSep 17: 2,335 viewsSep 18: 2,362 viewsSep 18: 2,370 viewsSep 18: 2,328 viewsSep 18: 2,351 viewsSep 19: 1,828 viewsSep 19: 2,512 viewsSep 19: 2,447 viewsSep 19: 2,275 views Sep 10Sep 19
  • post views
  • median 2,546

Maximum: 6,555 views. Data as of Oct 21.

What could not be calculated

View build-up not assessed: there were no posts newer than one day.

Cleanliness-index history

2 checks for this channel.

050100Aug 23: index 55, grade CAug 23Oct 21: index 45, grade DOct 21

Advertising outlook

Advertising placement: questionable.

The channel has gone quiet — ask the owner when the next post is due.

Not enough posts for a forecast.

Reach of advertising posts

Almost every post is advertising, so there's nothing to compare with.

Without an ad label: 40 posts.

Buy advertising

Telegram ads are sold on these marketplaces — they have channel catalogs, prices, and checkout.

We don't sell ads. This channel may not be listed there.

Affiliate links: we get a commission. It never affects the channel's score.

Questions about @mom_Styleeee

What does the purity index of 45/100 mean?

This is 45 out of 100, grade D, level “there are deviations”: the higher the index, the fewer deviations in the check. The data show a sharp reduction in subscribers and a pause in publications.

Why is the ad placement marked as disputed?

The reason is activity: the channel has not published posts for a long time; the last publication was 31 days ago. Therefore, the placement is marked as disputed, although the reach of ad posts was not calculated separately.

How large is the channel's reach?

ERR is about 40.1%: a post is seen by a larger share of subscribers than the median of similar catalog channels (26.7%). But after the month-long pause and the drop in subscribers from 40,046 to 6,353, the current reach of new posts cannot be estimated from this data.

How the assessment was produced

Data source
Public Telegram data: posts, views, reactions, and channel metadata.
Date or snapshot
2026-10-21
Sample
The latest 40 public posts available at check time.
Calculation method
TG Inspector calculates metrics from the saved snapshot and combines independent signals into a deterministic 0–100 cleanliness index.
Factual result
The @mom_Styleeee assessment dated 2026-10-21 uses 40 recent public posts. At that snapshot the channel had 6,353 subscribers, median post views were 2,546, ERR was 40.1%, and the cleanliness index was 45/100.
Limitations
This is a probabilistic assessment based on public data: it describes metrics, not the owner's actions, and is not a real-time measurement.

This automated assessment is probabilistic: it describes the channel's public metrics, not its owner's actions. The index and grade are calculated from public data and are not changed on request. Channel owners can request removal of the page — t.me/obsessed_with_ai.